2026 BayAreaCMO ORBIE Awards

2026 BayAreaCMO ORBIE Awards · Large Enterprise Finalist

Kimberly Storin

CMO

Zoom

Kimberly Storin

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Bio

Kimberly Storin is the Chief Marketing Officer at Zoom, where she leads a global marketing organization across four regions and is responsible for repositioning Zoom as an AI-first enterprise platform. A former M&A and crisis communications strategist, she is a revenue-first marketing leader who treats brand as infrastructure and demand as a direct driver of business growth. She was named #45 on Forbes’ 2026 World’s Most Influential CMOs list.

Success Story

Zoom was known for one thing: video meetings. My job was to change that and to make marketing the engine that drove the transformation. In 14 months, I unified a fragmented global organization, repositioned Zoom as an AI-first enterprise platform, and built a Brand-to-Demand system that delivers measurable results. Our brand campaigns reached hundreds of millions of people globally. Pipeline contribution, cost efficiency, and buyer consideration all moved significantly. The work we’ve done in the last year is the foundation for what Zoom becomes next.

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